My Purpose & Why: A Story about Finding Your Path

I'm Julie!

I help creative business owners
& photographers grow thriving, heartfelt, and profitable
businesses rooted in their passion.

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I want to tell you a little story about why I pivoted in my business over the last few years… I’m a little long-winded, but I promise, it’s worth it! Stick around until the end – there’s something you NEED to see!

Julie Paisley, Mastermind coach for entrepreneurs shares why she pivoted in business, as well as information on FREE Summit for entrepreneurs

“Once upon a time…”

JUST KIDDING! Here’s the real story:

12 years ago I was given a camera, and it changed my life.  I was 37 years old. My kids were 7 and 10.  I was a teacher, I taught Kindergarten in the morning and music in the afternoons.  Honestly, I thought this would be my forever life and I was totally fine with it. I was in a small town where I grew up, knew everyone, had a purpose and a beautiful family… so, why would I want more? But in all reality: that camera changed everything for me.

Something came alive in me and within a year, I quit my full time teaching job. We also “retired” my husband from his corporate job to work with me and the rest is history, as they say. I’ve never looked back – and I’m thankful for all of the support I had when I made this amazing leap of faith.

I started out shooting everything, but families and newborns were my speciality.  Then weddings took over and I realized I couldn’t do it all. So, then weddings became “my thing.” Before I knew it, I was moving into education as well as continuing to photograph weddings. I came to realize workshops and mentoring brought me so much joy. I was still getting to be a teacher! As time went on, I prepared to make my pivot any from wedding photography. Let’s be real, I didn’t want want to be a 50 year old wedding photographer!

Fast forward to today…

I’m still a photographer who decides WHERE and WHEN I want to work. Now, I’ve got a new purpose: helping entrepreneurs pivot into multiple streams of income. I think over the last year we all learned this lesson the hard way, but having multiple streams of income literally saved my business this past year. With these income streams, I was able to step down from being a wedding photographer without even a second thought, despite the fact the world was shut down.

why pivoting in your business for multiple streams of income isn't a bad idea

And now?

In 2020, I led 4 Pivot Bootcamps and from those bootcamps, I launched the Pivot Mastermind.

For the past 5 months I’ve been leading 11 amazing women on a journey to build their passive income ladders. In fact, it’s been so good, we are continuing on for the next 6 months. These girls have dug deep into their why’s, their purpose, their future, what truly brings them joy and how they can use their talents to serve others so when they are ready to slow down from shooting so many weddings, they will be financially prepared and able to do so.

I know, you’re probably reading this wondering what it has to do with you. But, I promise, I’m getting to that!

Before I ran another mastermind, I wanted to try something different I’ve never seen done before. I wanted to host an online summit for FREE with my Mastermind girls. And I’m inviting you. A full day of learning, FOR FREE, taught and hosted by my students. These women are truly incredible and you need to be a part of their genius.

Over the last few years, I’ve really come to understand that my desire in life is to lift up others! I can use my platform to help them reach their goals and dreams. And I want that for you, too.

More information will be coming soon, so in the meantime click HERE so I can add you to my waitlist. This guarantees that you’ll be the first to know when registration is open!!!!

PS. Are you thinking about a pivot into adding more passive income into your life? (Trust me, you should!!!) Click HERE for my free guide on when to know if it’s time for you to pivot!

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Eleven years ago, I was sitting in a tiny classroom teaching a group of kindergarteners how to sing. I was a happy, small-town wife, mom, and teacher with dreams that looked like going to Disney World and spending time with my family on the beach...

When I picked up a camera for the first time I had no long-term vision except to capture my kids in a more authentic way than those stiff JCPenney portraits. And yet, the world opened up for me in ways I never could have imagined. I fell in love with capturing warmth and genuine emotion behind my lens and slowly but surely built a business with connection at its center. And my business strategy worked...

Let's be Friends!


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